Britax at Automechanika Exhibition, Frankfurt

For Britax, the Automechanika Exhibition in Frankfurt was a very successful event generating a significant number of leads and new sales orders. Britax approached Harrisons with a brief to design and build a versatile stand that would display their extensive range of mandatory and auxiliary lighting, amber hazard warning products and rear view mirrors. The result was an eye-catching custom built stand featuring a double sided four column central product display, a heritage glass display cabinet, lockable storage area and large 4m high graphic display walls with strong branding. Glyn Welsby, Aftermarket Sales and Marketing Director commented “We were very happy with the exhibition – it was probably the smoothest we have done in the last 5 years. Harrisons added a huge amount in terms of creativity and delivered the stand to a tight deadline and to budget.”